Volume 1 • Issue 1 • PP: 47-56 • 2025
The Role of Emerging Digital Platforms in Scaling Innovative Entrepreneurship Post-Pandemic
Open Access & Copyright
© 2025 The Author(s). Published by ASPG. This article is licensed under the Creative Commons Attribution 4.0 International License (CC BY 4.0).
Abstract
Digital platforms, innovation ecosystems and entrepreneurial networks all have a central role in improving post-pandemic recovery, as emerging digital infrastructure makes significant use of data-driven analytics as well as platform-mediated coordination to accelerate entrepreneurial adaptation. Digital entrepreneurship, like many technology-enabled activities in the diffusion of information, is crucial since it can help to raise societal well-being and lower the barriers of market entry. This study provides a systematic investigation into how digital transformation changes two structural aspects of entrepreneurship – venture scalability and platform participation. The analysis applies the survival model to estimate the impact of platform adoption, the metrics used and differences at the sectoral level, and the conditions under which scaling is carried out. Using a combination of parametric survival and regression models, we analyze longitudinal data on platform-enabled strategy and entrepreneurial growth. Using data from early-stage ventures from 2018 to 2024, the study applies the parametric framework to quantify the impact of platform integration related to the post-pandemic transition from traditional models. The findings of this analysis provide important insights to policymakers about the mechanisms inducing rapid entrepreneurial scaling. The results confirm that digital platforms constitute an important mediating determinant shaping the trajectory of each emerging venture. Entrepreneurs can use this evidence base to enhance their scaling capabilities and pursue more successful market expansion, while strategies conducted by support institutions reduce both uncertainty and coordination costs. Furthermore, platform-based initiatives conducted by innovation agencies improve venture resilience and opportunities for each participating entrepreneur.
Keywords
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