Volume 25 , Issue 3 , PP: 106-114, 2025 | Cite this article as | XML | Html | PDF | Full Length Article
Maissam Jdid 1 * , Florentin Smarandache 2
Doi: https://doi.org/10.54216/IJNS.250310
In light of the great development witnessed by our contemporary world, it has become necessary to focus on scientific methods and use the quantitative method to reach more accurate decisions, appropriate to the surrounding circumstances and factors. The process of decision-making and choosing the optimal alternative depends on the type and quality of data that describes the issue for which the decision is to be made. Regarding it, in this chapter we present a study of the issue of determining the ideal advertising medium to display a company’s products. This issue is considered one of the issues of decision-making in the case of confirmed data, so we build the appropriate mathematical model and through the optimal solution to it we can make the ideal decision through which the company achieves its goal from the campaign. Informative, we will divide this study into two parts. In the first section, we will develop a general formula for this issue, and the data will be classical values. We will obtain a linear mathematical model. In the second section, we will formulate the issue from the perspective of neutrosophic science, meaning we will take the data as neutrosophic values, obtaining a linear neutrosophic model.
Decision making in the case of confirmed data , Linear models , Neutrosophic science , Neutrosophic linear models , The issue of choosing the advertising medium
[1] Florentin Smarandache , Maissam Jdid, On Overview of Neutrosophic and Plithogenic Theories and Applications, Prospects for Applied Mathematics and Data Analysis, Volume 2 , Issue 1, PP: 19-26 , 2023 ,Doi :https://doi.org/10.54216/PAMDA.020102
[2] Maissam Jdid , Basel Shahin , Fatima Al Suleiman , Important Neutrosophic Rules for Decision-Making in the Case of Uncertain Data , International Journal of Neutrosophic Science ,Volume 18 , Issue 3, PP: 166-176 , 2022, Doi :https://doi.org/10.54216/IJNS.1803014
[3] Maissam Jdid, Hla Hasan, The State of Risk and Optimum Decision According to Neutrosophic Rules, International Journal of Neutrosophic Science, Volume 20 , Issue 1, PP: 77-85 , 2023,Doi :https://doi.org/10.54216/IJNS.200107
[4] Bukajh J.S -. Mualla, W... and others - Operations Research Book translated into Arabic - The Arab Center for Arabization, Translation, Authoring and Publishing -Damascus -1998.
[5] Maissam Jdid, Huda E. Khalid, Mysterious Neutrosophic Linear Models, International Journal of Neutrosophic Science, Volume 18 , Issue 2, PP: 243-253 , 2022,Doi :https://doi.org/10.54216/IJNS.180207
[6] Maissam Jdid, A. A. Salama, Huda E. Khalid, Neutrosophic Handling of the Simplex Direct Algorithm to Define the Optimal Solution in Linear Programming, International Journal of Neutrosophic Science, Volume 18 , Issue 1, PP: 30-41 , 2022,Doi :https://doi.org/10.54216/IJNS.180104
[7] Maissam Jdid, Florentin Smarandache, Neutrosophic Treatment of the Modified Simplex Algorithm to find the Optimal Solution for Linear Models, International Journal of Neutrosophic Science, Volume 23 , Issue 1, PP: 117-124 , 2024 ,Doi :https://doi.org/10.54216/IJNS.230110
