Journal of International Economics Research JIER 3070-5665 10.54216/JIER https://www.americaspg.com/journals/show/4279 2025 2025 Tashkent State University of Economics, Tashkent, Uzbekistan Diyor Diyor The integration of innovative technologies in higher education is pivotal for advancing environmental science education and addressing contemporary ecological challenges. This paper explores the efficacy of gamification and interactive media technologies in enhancing the educational experience and learning outcomes for students in environmental science programs. Through a comprehensive review of current pedagogical practices and case studies, this study evaluates how these technologies can foster engagement, improve knowledge retention, and develop practical skills necessary for sustainable environmental management. Our research employs a mixed-methods approach, combining quantitative data from controlled experiments with qualitative insights from student and faculty interviews. The findings indicate that gamified learning modules and interactive simulations significantly enhance students' understanding of complex environmental processes and their implications. Furthermore, these technologies promote active learning and critical thinking, which are essential for addressing issues such as waste management, water and air pollution control, and sustainable agriculture. In addition to pedagogical benefits, the paper discusses the scalability and adaptability of these technologies in diverse educational settings, emphasizing their potential to democratize access to high-quality environmental education. The study also highlights the importance of faculty training and institutional support in successfully integrating these tools into the curriculum. This research underscores the need for continuous innovation in educational methodologies to equip future generations with the skills and knowledge required to tackle environmental challenges. By embracing gamification and interactive media, higher education institutions can play a crucial role in fostering a sustainable future. 2026 2026 13 22 10.54216/JIER.030103 https://www.americaspg.com/articleinfo/42/show/4279