Compensatory Fuzzy Logic with Single Valued Neutrosophic Numbers in the Analysis of University Strategic Management

Jesús E. Ricardo, Ariel J. R. Fernández, Maikel Y. L. Vázquez,

                          Universidad Regional Autónoma de los Andes (UNIANDES), Ecuador

E-mails: ua.jesusestupinan@uniandes.edu.ec; ua.arielromero@uniandes.edu.ec; ub.c.investigacion@uniandes.edu.ec

Abstract

In today's university management, it is necessary to promote synchronous leadership as a strategy in the current environment deteriorated by the crisis caused by Covid-19. Therefore, the need to diagnose the strategic management of a higher education institution in Quito, Ecuador, which applies synchronous leadership in university management as part of a course project for business engineering students, is exposed as a problem situation. Consequently, it is stated as a specific objective: to carry out the strategic analysis through the SWOT matrix, applying compensatory fuzzy logic in its neutrosophic version for its processing. The results indicate that the institution must draw up strategies to better face the threats of the environment and take advantage of the opportunities.

Keywords: strategic management; SWOT; neutrosophic CFL